Kerala Introduced “The Cup Of Life”

-Sukrutha S Kumar, BCJ II

Ernakulam MP ,Shri Hibi Eden has started a campaign named "Cup of life "funded by Muthoot Finance, and in collaboration with IMA Cochin and the Ernakulam District Administration.

Actor Jayasurya unveiled the “Cup of Life” logo at the Indian Medical Association (IMA) Cochin.

Highlighting the need to switch to a menstrual cup from the regular plastic pads,according to Hibi Eden.

The programme intends to provide free menstrual cups to more than 1 lakh individuals, to provide awareness about the physical sanity during periods and to create awareness about the pain women face during periods.

To start off with, men were asked to take up the challenge of feeling the pain's intensity through an electric shock.

Many dared to accept the challenge and shared the experience to be very painful.

As a part of the campaign, On August 30

menstrual cups will be given through 100 facilities in the area in coordination with the district government. Many colleges have signed up to participate in this campaign.